From Page 6 To Page 1: How Vaishvik Traders Rebuilt Its Digital Presence in 60 Days
A full website rebuild, technical SEO and a performance-marketing funnel took Jaipur's Vaishvik Traders from invisible on search to a 5.6X return on ad spend — in under two months.
Prepared ByKartik Prajapati
Buried on page 6, invisible to the students searching for them.
Vaishvik Traders had built a strong reputation in Jaipur through word of mouth, but almost no presence online. The old website was slow and gave visitors no clear reason to enquire, and for the exact searches prospective students were typing — stock market courses in Jaipur — the institute was sitting on page 6 of Google, well past where anyone actually looks.
Outdated Website
Slow to load, not mobile-optimised, and with no clear path from visit to enquiry.
Invisible on Search
Core keywords sat on page 6 of Google — effectively unfindable.
No Structured Funnel
Paid traffic, where it existed, had no dedicated landing page or lead-capture system behind it.
Rising Cost Per Lead
Whatever leads did come in were expensive and inconsistent.
Rebuild first. Rank second. Run paid in parallel.
No ranking improvement matters if the site behind it can't convert. We rebuilt the foundation first, then layered technical SEO and content on top of it, while performance marketing ran in parallel to keep leads flowing as organic rankings climbed.
Website Redesign
Rebuilt around one goal — turning a course enquiry into a booked seat — with faster load times and a mobile-first layout.
Technical & On-Page SEO
Fixed the technical issues holding rankings back, then rebuilt on-page content around the exact terms students search.
Keyword & Content Strategy
Targeted high-intent local and course-specific searches, from "stock market course Jaipur" to individual module terms.
Performance Marketing
Ran paid campaigns behind dedicated landing pages, keeping cost per lead low while SEO gathered momentum.
Conversion Optimisation
Every enquiry form and landing page was tested and refined against real lead data as it came in.
Page 6 to page 1. Near break-even to 5.6X.
Sixty days after launch, target keywords had moved from page 6 to page 1, organic traffic was up 260%, and a ₹26 cost per lead with a 30% conversion ratio meant the paid funnel could scale with confidence instead of guesswork.
Da Curious Media has significantly improved my stock market education business. They have a clear understanding of how to build and scale. The very first week of joining with them gave me the confident that branding of Vaishvik Traders is in right hand.
